SPORTING GOODS INDUSTRY VETERANS FORM NEW COMPANY, GOMOTION, INC.

November 21, 2006 - Dedham, MA

Sporting goods industry veterans, Jonathan Craig and Bob Hunnewell, have joined together to form GoMotion, Inc. a new company dedicated to developing innovative body-mounted lighting systems and accessories for active-lifestyle enthusiasts.

Craig and Hunnewell have over 30 years of experience in developing and marketing high-end products in the performance and recreational sectors of the sporting goods marketplace. Hunnewell was the former Director of Marketing at Nike/Bauer Hockey and Vice President of Sales and Marketing at Fiberspar, Inc., a manufacturer of carbon composite sporting products in West Wareham, MA before he started his sales and marketing company, Vision Performance Group, Inc. in 2000. Craig was Director of Sales for both Fiberspar and Vision and started his own sales and marketing company in 2003.

“We are excited to work together again within a company that allows us to create new and exciting products quickly to react to the market,” said Hunnewell. “At the heart of it, we are both sales and marketing guys who have worked for years developing brands and we also enjoy creating new concepts to meet the needs of recreational consumers. GoMotion was created from the desire to get outside and be active within the constraints of the typical work day”.

GoMotion™ will develop a full line of body-mounted lighting products designed for runners, walkers, in-line skaters, boaters, and Nordic skiers. GoMotion™ products will allow people to safely enjoy their favorite sport long after the sun has gone down.

The company plans to launch the revolutionary line of GoMotion™ LiteVest™ LED mini-packs and LiteBelt™ at the upcoming Outdoor Retailer Show, booth # 73011 in Salt Lake City, UT, August 9-12, 2007.


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